1. What cookies and browser storage actually are
A cookie is a small text file a website asks your browser to keep. On your next visit the browser hands it back, which is how a site can remember that you already dismissed a banner or that you are logged in.
Local storage and session storage do a similar job with a different mechanism. They hold a little data in the browser, but are never automatically transmitted to a server. Local storage persists until it is cleared; session storage disappears when you close the tab.
UK law treats all three the same way. Under PECR regulation 6, anything stored on or read from your device requires your consent, unless it is strictly necessary to provide the service you asked for. That is why the banner distinguishes between essential and optional.
The categories
| Category | What it does | Consent needed? |
|---|---|---|
| Strictly necessary | Makes the site work: security, load balancing, remembering your cookie choice, keeping a form from losing your answers | No — exempt under PECR |
| Functional | Remembers preferences you set, such as a chosen tab or a dismissed notice | Yes, unless strictly necessary for a feature you requested |
| Analytics | Counts visitors and shows which pages get read | Yes |
| Advertising | Measures whether an advert led to an enquiry, and builds remarketing audiences | Yes |
2. What this site actually stores
Below is the complete list for the current build of sundayredmedia.com. If it is not on this list, this site does not set it.
| Name | Type | Category | Purpose | Expires |
|---|---|---|---|---|
srm_cookie_choice | Local storage | Strictly necessary | Remembers whether you accepted all cookies or essential only, so the banner does not reappear on every page | Until you clear site data |
srm_lead | Session storage | Strictly necessary | Holds the first name you just typed into a form so the thank-you page can greet you by it. Never sent to a server; cleared when you close the tab | End of session |
No Google Analytics. No Meta pixel. No Google Ads tag. No Hotjar, no LinkedIn Insight, no YouTube embeds phoning home. The fonts are self-hosted, the JavaScript libraries are bundled with the site, and there is no third-party request on any page. You can verify that in your browser's network tab in about ten seconds.
What we would use, if anything changes
Being straight about the future: if we ever add measurement, it will most likely be a privacy-focused analytics tool, or Google Analytics 4 with IP anonymisation and advertising features disabled. If we run advertising campaigns for ourselves we may add a Meta or Google conversion tag.
None of it would be switched on before this page was updated and the banner asked you again. Optional cookies never fire until you actively accept them — no pre-ticked boxes, no “by continuing to browse you agree”, no scroll-equals-consent.
3. How consent works here
When you first arrive, a banner appears in the corner offering two buttons: Accept all and Essential only. Some notes on how it behaves, because plenty of cookie banners misbehave:
- Nothing optional fires before you choose. The banner is not a notification of things already happening.
- Refusing is as easy as accepting. Both buttons are the same size, in the same place, one click each. No hidden “manage preferences” maze.
- Dismissing is not consent. If you ignore the banner and carry on reading, that counts as a refusal of optional storage.
- The site works either way. Choosing essential only costs you no functionality whatsoever.
- Your choice stays on your device. It is written to local storage, not sent to us, and not linked to any identifier.
Changing or withdrawing your choice
Clear this site's data in your browser and the banner will appear again on your next visit, letting you choose differently. The next section explains how to do that in each major browser. You can also block or delete cookies entirely at any time — including cookies already set.
4. Managing cookies in your browser
Every modern browser lets you see what a site has stored, delete it, and block future storage. Menu names shift between versions, so treat these as the route rather than the exact wording.
| Browser | Where to look |
|---|---|
| Chrome | Settings → Privacy and security → Third-party cookies; or click the icon to the left of the address bar → Cookies and site data |
| Safari (macOS) | Safari → Settings → Privacy → Manage Website Data |
| Safari (iOS) | Settings app → Safari → Advanced → Website Data; or Clear History and Website Data |
| Firefox | Settings → Privacy & Security → Cookies and Site Data → Manage Data |
| Edge | Settings → Cookies and site permissions → Manage and delete cookies and site data |
| Android Chrome | ⋮ → Settings → Site settings → Data stored |
Most browsers also offer a private or incognito window, which discards all storage when you close it, and a “block all cookies” setting. Blocking everything is your right, though it does break sign-in on most of the web.
Do Not Track and Global Privacy Control
Some browsers send a Do Not Track header or a Global Privacy Control signal. There is still no
agreed standard for how sites must respond to DNT, so many ignore it. Since this site sets no tracking storage at
all, both signals are honoured by default — there is simply nothing here to opt out of.
5. Third-party content and social media
Our pages link to Facebook, Instagram, YouTube and LinkedIn. These are plain links, not embedded widgets — so nothing loads from those platforms while you are on our site, and they do not learn that you visited us unless you click through.
If you do click through, that platform's own cookie and privacy policies take over from the moment you arrive. We have no control over what they store or how they use it.
Should we ever embed something directly — a YouTube player, a booking widget, a map — we would load it behind a click-to-activate placeholder so nothing third-party runs until you ask for it, and this page would be updated to list it.
6. Changes to this cookie policy
This page is updated whenever the storage this site uses changes — which, given the list in section 2, is rarely.
- Adding any optional cookie triggers an update here and a fresh consent prompt.
- The last-updated date is shown at the top of this page.
- We re-ask for consent at least every 12 months in any case, which is the ICO's recommended maximum life for a consent record.
Questions about anything on this page? Email [email protected] and a human will answer.

